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Fitness Intelligence For Operational Action.
FitnessKPI Is A Digital Fitness Intelligence Platform Transforming Data With AI-Driven Automation Into Actionable Decisions Driving Real Outcomes.
Built on Fitness Industry Expertise at Global Scale
Trusted By 1,500+ Clubs Across 26 Countries
Connected Data. Clear Analysis. Automated Action.
How FitnessKPI Works
Most platforms stop at reporting. FitnessKPI closes the loop — from data collection through to automated execution.
Data
Connected fitness platform data across key business systems. 50+ integrations create a single, structured source of truth for your entire operation.
Analysis
Interpreted through FitnessKPI's fitness-specific analytical framework. Surface what matters — retention risks, revenue gaps, and growth opportunities.
Action
Automated workflows and AI-powered execution that improve club performance. The right action, at the right time, without manual effort.
Stop Leaving Revenue on the Table
Every day your club generates data that could be recovering lost revenue, re-engaging at-risk members, and freeing your team from manual tasks. FitnessKPI turns that data into measurable results — automatically.
Retention
Most clubs lose members they could have saved — because they find out too late. FitnessKPI spots the warning signs weeks in advance and automatically triggers the right action, so your team intervenes before the cancellation, not after.
↓ Reduces Churn
Member Journey
The first 90 days determine whether a member stays for years or cancels in months. FitnessKPI automates every critical touchpoint — onboarding, milestone check-ins, renewal nudges — so no member falls through the cracks.
👥 Improves Experience
Collections
Unpaid dues are silent revenue killers. FitnessKPI automatically identifies overdue accounts, sequences the right outreach, and recovers payments — without your staff making a single awkward call.
↑ Recovers Revenue
Operations
Your managers are buried in tasks that should run themselves. FitnessKPI automates daily operational workflows — from task assignments to performance alerts — so your team spends less time managing processes and more time driving results.
⚡ Optimizes Efficiency
Sales
Most clubs are sitting on a goldmine of unconverted leads and lapsed members. FitnessCRM identifies your highest-potential prospects, automates personalized outreach, and tracks every opportunity through the pipeline.
↑ Grows RevenueFrom Data to Action: Proven Performance Gains
Measurable results across retention, revenue, and operations.
Turning operational data into measurable cash flow.
Turning new members into loyal, long-term advocates.
Protecting your most valuable asset through early action.
Streamlining execution and reducing operational overhead.
Source: Based on observed FitnessKPI results across club and chain operational environments.
1,500+ Clubs Trust FitnessKPI
69 clubsWith FitnessKPI everything went very well. They showed great flexibility and it is invaluable to have a partner who listens and responds to our needs. The tool allows us to speak individually to each of our 70,000 members and keep track of every visit to our clubs. To remain leaders in Switzerland, we need to make the right decisions at the right moment — and with FitnessKPI, we now have the data to do exactly that.
350+ clubsFitnessKPI helps us analyze our data to make the right business decisions. It's a product that evolves frequently and allows us to improve every day. Since implementing FitnessKPI as our central data platform, we've achieved informed and consistent decision-making across headquarters, corporate clubs, and franchises, with greater agility to react to deviations on time and scalable growth without losing control.
We started working with FitnessKPI 3 years ago, and for us, data is essential. We need objective and immediate information, and FitnessKPI gives us the ability to explore the information in our facilities to innovate, measure and act with new implementations, services and ways of operating. Data analysis is key to creating differentiation and delivering better experiences to our customers.
90+ international clubsFitnessKPI represents an important time saving for our franchisees and their teams, by providing effective control and detailed real-time analysis of their clubs, optimizing their operations and supporting them in achieving their goals and improving their performance. In addition, as a master franchise, it gives us a global view that makes it easier to create strategies that benefit the results of our entire chain.