Know who your customer is, how they behave, and create automatic and personalized actions

When you deeply understand your customers, you have the key to reducing churn, increasing cross-sales, and boosting loyalty.

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Demographics Data
Churn Rate
Profile Heatmap
Others

Know in real-time who your customer is and how they behave in your centers.

Homnbre en la recepción de un gymniso segfurando su tarjeta de mempresia
Geolocation map showing lost members by postal code with color-coded zones and a marked center location.

Improve your member experience

Customer Engagement helps you build consistent and relevant communication at every key moment of your member journey, without depending on manual work.

Increase your average revenue per member

The system automatically adds members to a segment based on their profile, usage variations or changes in patterns. Each segment can trigger automated workflows that drive usage and cross-selling, increasing your revenue.

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chicas fitness ginasio leyendo mensaje marketing
Surveillance 24/7
Finance
Loyalty
Acquisition
Revenue
Watch out! The pace in Revenues you have this month is too low to achieve the monthly goal. You have €26,224 so far and the target is €30,000 in total revenues..
Attrition rate
Compared to the industry your Attrition rate is not good. You have room for improvement. Let's go!
Attrition rate
You have a good acquisition rate (5.67%) for the industry (5.09%), the room for improvement is possible although not of great magnitude.

Save time for your team

Members go through critical stages in their customer journey. Customer Engagement activates the right actions automatically, without adding manual tasks to your team.

Why segmenting is important

Benefits of Hypersegmentation

Improve your marketing campaigns

Campaigns become far more effective when they are directed at specific segments, helping you increase your conversion rate and reduce the cost of acquiring new members.

Anticipate and reduce risks

Changes in rhythm, usage drops or variations in attendance are automatically detected within each segment. This allows you to intervene before they impact your retention or your key performance metrics.

Boost your cross-selling

By segmenting your members, you can detect usage and purchase patterns that allow you to offer complementary services and products that genuinely fit their interests.

FitnessCRM

Improve member relationship management with marketing automations by hyper-segmenting each member profile according to their needs.

 

  • Automated Actions
  • Marketing Workflows
  • Management of Leads, Current Members, and Former Members
  • Sales Process Control
  • Sending SMS, WhatsApp, Social Media, and Emails
Discover the CRM
INTEGRATIONS

All your data centralized in a panel with AI analysis

FitnessKPI acts as the central nervous system of your operations, seamlessly integrating with a wide range of software platforms to ensure that data from every aspect of your business is consolidated into a single coherent stream

Frequently Asked Questions

Do you have questions? Here you will find answers. If you don't find what you're looking for, don't hesitate to contact us.

FitnessKPI Blog

On our FitnessKPI blog, you will discover useful tips on how to manage a gym, the most important KPIs in the fitness world, fitness industry trends, technology, and much more.

Visit the Blog

Let's explore how you can maximize the potential of your data

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